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Privacy Policy

Last Modified: November 21, 2024

This Privacy Policy (the “Privacy Policy”) governs your access to and use of all websites and mobile applications (collectively, the “Sites”) operated by Foundation Partners Group (“FPG”) or an FPG subsidiary or affiliated entity (collectively, the “Company”) that links to or references this Privacy Policy, and to Personal Information that we otherwise collect about you (i.e., at one of our locations) (collectively, our “Services”). By providing your Personal Information to us or accessing or using any of the Sites, you are agreeing to the collection, use and disclosure of your Personal Information as described in this Privacy Policy.

By using our Services, you are also agreeing to our Terms of Use. If you are unwilling or unable to be bound by the Terms of Use or Privacy Policy, do not access or use the Services or otherwise provide us with your Personal Information.

Contents

Notice at Collection

Through the Services, we may collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with you (“Personal Information”). We process your Personal Information, including sensitive personal information, as disclosed in this Privacy Policy and as permitted by applicable law. The following discloses our privacy practices in more detail:

Personal Information We Collect

Why We Collect It

Identifiers and Personal Records including first and last name, alias(es), signature, postal address, online identifiers, IP address, email address, phone number, account name, social security number, passport number, driver’s license or state identification card number and other similar identifiers; physical characteristics or description; financial information; health insurance information; insurance policy number; education; employment; employment history; bank account number, credit card number, debit card number, or other financial information.

This category includes Personal Information described in Cal. Civ. Code § 1798.80(e).

Commercial Information including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies

Professional or employment-related information

Audiovisual Information collected when you interact with us by phone or videoconferencing

· To provide you with our Services or information

· To communicate with you about our Services

· To market and advertise our Services and products, and to support our promotions

· To contact you about our own and other parties’ goods and Services in which you may be interested

· To help complete your purchases and enable you to make payments

· To conduct analytics

· To meet legal or administrative requirements (e.g., death certificates)

· To verify identities and facilitate funeral arrangements

· To notify you about changes to the Sites and about your registration

Characteristics of protected classifications under California or federal law, including age, sex, religion, and military or veteran status

· To verify identities and make funeral arrangements

· To meet legal or administrative requirements (e.g., death certificates)

· To provide our Services to you

Internet or other electronic network activity information, including , including browsing history, search history, and information regarding your interactions with our websites, applications, or advertisements

Geolocation data, inferred from your IP address

· To understand how you use our Sites and Services

· To conduct analytics

· To market and advertise our Services and products

Inferences reflecting preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes

· To market and advertise our Services and products

· For analytics purposes

· To customize our products and Services

· To contact you about our own and other parties’ goods and services

Sensitive Personal Information

Among the categories of Personal Information we collect, the following are classified as sensitive under some privacy laws:

Religious and cultural beliefs

Precise geolocation data

· To meet legal or administrative requirements (e.g., death certificates)

· To provide or customize our products or Services

We may also collect, use, and disclose Personal Information as required by law, regulation or court order; to respond to governmental and/or law enforcement requests; to identify, contact or bring legal action against someone who may be causing injury to or interfering with our (or others’) rights or property; to support any actual or threatened claim, defense or declaration in a case or before any jurisdictional and/or administrative authority, arbitration or mediation panel; or for other purposes described in any other privacy notice or with your consent. Additionally, we may use and disclose Personal Information to third parties in connection with a sale, assignment, merger, reorganization, or other corporate transaction relating to all or part of our business.

Sources of Personal Information

Generally, we obtain the categories of Personal Information listed above from the following categories of sources:

  • Directly from you. For example, from documents that you provide to us related to the Services for which you engage us.
  • Directly and indirectly from activity on the Sites. For example, from submissions through our website portal or website usage details collected through cookies, pixels, and other tracking technologies.
  • From affiliated companies
  • From service providers that help us to run our business
  • Created by us (e.g., if we create records pertaining to you, provide you with a login or user ID, or otherwise generate information linked to you)
  • From third parties that interact with us in connection with the Services we perform. For example, from your friends and family, from partner businesses, from government agencies.
  • From third-party marketing and analytics providers (e.g., advertisers, ad servers, data brokers) who provide us with information regarding your use of the Services or otherwise provide us with data about customers and prospects.

Cookies, Pixels, and Other Tracking Technologies

When you use the Sites, we may use a variety of technologies to collect certain information. This technology can assign a unique identifier to you, which can then be used to connect your use of the Sites to other information about you, including your Personal Information.

We, our advertising partners, and our service providers may use:

  • Cookies: Cookies are small computer files that are transferred to your device through a web browser that enable the website’s or a third party’s systems to recognize your device and capture and remember certain information.
  • Web Beacons: Web beacons (also known as tracking pixels) are tiny graphics embedded invisibly on a webpage or in an email that may be used to deliver or communicate with cookies, to count users who have visited certain pages, and to understand usage patterns.

The length of time a cookie will stay on your device depends on whether it is a “session” or “persistent” cookie. Session cookies generally stay on your device until you stop browsing. Persistent cookies stay on your device until they expire or are deleted. We use both session cookies and persistent cookies on our Sites.

In general, our Sites use cookies and other tracking technologies as follows:

  • When necessary to operate our Sites (for example, for security purposes)
  • To optimize the functionality of our Sites, including by personalizing content for you, greeting you by name, pre-filling forms for you, or remembering your preferences (e.g., your choice of language or location)
  • For purposes of ad targeting and marketing. These cookies collect information about your browsing behavior on our Sites to show you relevant advertising when you visit other websites or use social media
  • For analytics purposes. For example, to help us understand how our Sites are used, to see what products most interest you, and to determine how best to market our products to you. More information on website analytics is provided below

If you do not want to have cookies placed on your device, you should set your browser to refuse cookies before accessing our Sites. You can find more information about how to change your browser cookie settings at allaboutcookies.org, and cookiepedia.co.uk.

Analytics: We may use analytics tools to monitor and analyze the use of our Sites, including Google Analytics. Google Analytics is a web analytics service offered by Google LLC that tracks and reports website traffic. This software may collect information such as your IP address, location, operating system, access time, duration of visit, and actions you take on our Sites. Google Analytics is owned and controlled by Google LLC. Data collected by Google is subject to its privacy policy. You may opt-out of having your website activity made available to Google Analytics by installing the Google Analytics browser add-on, available here. For more information on the privacy practices of Google, please visit the Google Privacy & Terms webpage: policies.google.com/privacy.

Online Advertising: Our Sites collect information about you in order to target advertisements to you when you browse the internet or use social media. One of the tools we use for this purpose is Google Ads, which is an advertising service provided by Google. Google uses cookies and other identifiers, in combination with their own data, to show you ads based on your usage of our Sites. You can personalize the ads you receive or opt out of ads from Google by visiting the Google Ads Settings page. Additional options for opting out of interest-based advertising can be found here and here.

Session Monitoring: Some of the technologies used on our Sites allow us and our service providers to monitor and analyze how visitors use our Sites in order to better understand user behavior and improve our Services. When you interact with us online, information related to your browsing behavior may be collected by us and our service providers.

Chat Features: We may offer interactive chat features on our Sites to assist with customer service. When you participate in a chat, either with a virtual or live agent, the contents of the chat may be captured and kept as a transcript. By using these features, you understand that our vendors may process the information obtained through the feature to provide the service on our behalf.

Do Not Track Signals: Some Internet browsers include the ability to transmit “Do Not Track” or “DNT” signals. Since uniform standards for “DNT" signals have not been adopted, our Sites do not currently process or respond to “DNT” signals.

How Long We Retain Personal Information

We may retain your Personal Information for a period consistent with the original purpose of our collection or as required to fulfill our legal obligations. When determining the appropriate retention period for Personal Information, we consider the volume, nature, and sensitivity of the Personal Information being processed, as well as our legal obligations. If you have any questions about our privacy practices you may contact us using the contact information in the “Questions” section below.

How We Disclose Personal Information

Disclosures for Business or Commercial Purposes: We may disclose any category of Personal Information we collect to our affiliates, service providers, and contractors in the following circumstances:

  • Performing services (including processing, maintaining, or collecting Personal Information) on our behalf related to the operation of our business and/or the Services. These include companies that host our Services, manage databases, perform analyses, send communications for us, process payments on our behalf, ship your orders, provide you with live chat service, or provide certain other components of the Services.
  • Auditing related to ad impressions
  • Ensuring security and integrity of Personal Information
  • Debugging to identify and repair errors that impair existing intended functionality
  • Short-term, transient use, including but not limited to, non-personalized advertising
  • Providing advertising or marketing services on our behalf (except for cross-context behavioral advertising)
  • Undertaking internal research for technological development and demonstration
  • Undertaking activities to verify or maintain the quality or safety of our Services
  • To comply with applicable laws and regulations
  • For safety and security
  • Detecting, protecting against, or addressing malicious, deceptive, fraudulent, or illegal activity

We disclose sensitive Personal Information for more limited purposes, specifically: when necessary to provide our Services; services performed on our behalf related to the operation of our business and/or the Services; ensuring security and integrity of personal information; undertaking activities to verify or maintain the quality or safety of our Services; to comply with applicable laws and regulations; for safety and security; detecting, protecting against, or addressing malicious, deceptive, fraudulent, or illegal activity.

In addition to the purposes described above, we may use and disclose any category of Personal Information or Sensitive Personal Information we collect to respond to governmental law enforcement requests, or as otherwise required or authorized by applicable law, court order, or governmental regulations; to protect our rights and interests and those of others; to resolve any disputes; to enforce our policies; and to evaluate or conduct a merger, sale, or other acquisition of some or all of our assets.

Targeted Advertising, Sales, and Sharing of Personal Information: Although we do not sell personal information in exchange for money, some of the ways in which we share Personal Information for targeted advertising or with partner businesses may be defined as “selling” or “sharing” by certain states’ privacy laws. We “sell” or share for targeted/cross-context behavioral advertising the following categories of Personal Information: Identifiers, Personal Records, Commercial Information, Internet or other electronic network activity, Geolocation data, and Inferences. We sell and share this information to third-party marketing partners for the purpose of providing you with targeted advertising, and to some types of analytics vendors. In addition, if you request services in an area we do not serve, we may sell or share your name and contact information to a referral partner that serves that area. If you would like to opt out, please see the information below for your state of residence.

Opt-Out Choices

Opting Out of Targeted Advertising, Sales, and Sharing of Personal Information: In accordance with applicable state privacy laws, we provide the right to opt out of targeted advertising, sales, and sharing of your Personal Information. If you would like to opt out of targeted advertising, sales, and sharing taking place through cookies and other tracking technologies, please use the tools available on our websites. Consumers in some states, such as California and Colorado, may also use the Global Privacy Control signal to opt out. If you choose to use a browser-based opt-out signal, you will be opted out of targeted advertising, sales, and sharing through tracking technologies, and will need to turn it on for each browser you use. To submit a request to opt out of offline sales and sharing, please email at [email protected].

Mobile Device Location: If you agreed to allow the Company and/or our third-party partners to collect and/or share information about the precise location of your device by tracking a mobile application, you can withdraw your permission by accessing and changing your device’s location privacy settings. This will prevent further collection of your precise device location information. Each operating system, iOS for Apple devices and Android for Android devices, provides its own instructions on how to turn off precise location sharing. Access the privacy settings for your mobile device or contact your platform operator for more information.

Email Communication Preferences: If you want to opt-out from a Company email newsletter or marketing email list for any reason (including if you would prefer not to receive messages that include tracking technologies such as pixels), please use the unsubscribe link at the bottom of each message or send us an email at [email protected] with the email address at which you no longer wish to receive newsletters or marketing emails.

State-Specific Privacy Rights

If you are a resident of California, or a consumer who resides in Colorado, Nevada, Oregon, or Virginia (collectively, “Covered States”), you have the right to request that we take certain actions regarding your Personal Information, as set forth below.

To exercise your rights, please email at [email protected] or call us at 888-788-7526. Please note that we may need to authenticate your identity before your request can be processed. For authentication, you will be asked to log into your account or to provide 2-3 pieces of Personal Information that we will match against our records. In some states and for some types of requests, you may designate an authorized agent to make a request on your behalf; however, you will still need to verify your identity directly with us before your request can be processed. An authorized agent may submit a request on your behalf using the webform or toll-free number listed above. We will not discriminate against you if you choose to exercise any of your privacy rights under the Covered State privacy laws.

California Privacy Rights

Right to Know: You may request that we disclose certain information about our collection and use of your Personal Information. Once we receive and confirm your request, including verifying your identity, we will disclose to you:

  • The categories of Personal Information we collected about you;
  • The categories of sources from which we collected the Personal Information;
  • Our business purpose for collecting, selling, or sharing Personal Information;
  • The categories of recipients to which we disclose Personal Information;
  • If we sold your Personal Information, the categories of Personal Information that we sold, and for each category identified, the categories of third parties to which we sold that particular category of Personal Information;
  • The categories of Personal Information that we disclosed for a business purpose, and for each category identified, the categories of recipients to which we disclosed that particular category of Personal Information; and
  • The specific pieces of Personal Information we have collected about you

Right to Delete: You have the right to request that we delete Personal Information we collected from you, subject to certain exceptions. Where we use deidentification to satisfy a deletion request, we commit to maintaining and using the information in deidentified form and will not to attempt to reidentify the information.

Right to Correct: If you believe that Personal Information we maintain about you is inaccurate, you have the right to request that we correct that information.

Right to Opt Out of Sales and Sharing of Personal Information: You have the right to opt out of the sale of your Personal Information, and to request that we do not share your Personal Information for cross-context behavioral advertising.For more information on how to use this right, please click here.

Right to Limit Use and Disclosure of Sensitive Personal Information: We do not use Sensitive Personal Information for purposes to which the right to limit use and disclosure applies under the California Consumer Privacy Act.

Privacy Rights for Consumers in Colorado, Oregon, and Virginia

Right to Access and Data Portability: You have the right to confirm whether we are processing your Personal Information, to access to your Personal Information, and to obtain a copy of certain Personal Information in a portable format. Oregon consumers may also request a list of third parties to which we disclosed Personal Information.

Right to Correct: You may correct inaccuracies in your Personal Information, taking into account the nature of the Personal Information and our purposes for processing it.

Right to Delete: You may request that we delete your Personal Information. Exceptions may apply. Where we use deidentification to satisfy a deletion request, we commit to maintaining and using the information in deidentified form and will not to attempt to reidentify the information.

Right to Opt Out: You have the right to opt out of the following uses of your Personal Information: (a) targeted advertising; (b) the sale of Personal Information; and (c)profiling in furtherance of decisions that produce legal or similarly significant effects concerning your economic situation, health, personal preferences, interests, reliability, behavior, location, or movements. We do not sell Personal Information for money and do not profile individuals in furtherance of decisions that produce legal or similarly significant effects under applicable state privacy laws. For information on how to opt out of targeted advertising and/or non-monetary “sales” of Personal Information, please click here.

Right to Appeal: Sometimes we are unable to process requests relating to your Personal Information, in which case, your request will be denied. If we previously denied your privacy rights request and you believe we denied it in error, you may appeal for reconsideration of your request by emailing us at [email protected].

Nevada Privacy Rights

Our uses of Personal Information are not sales under Nevada law. If you have any questions or if you would like to receive notice by email in the event we should engage in “sales” of Personal Information under Nevada law in the future, please contact us using the contact information provided below.

International Visitors

We are based in and operate within the United States. If you access our Services from outside of the United States, your Personal Information will be transferred to and processed in the United States, and may be accessed by US courts, law enforcement and national security authorities. Please be advised that the data protection and privacy laws in the United States may be less stringent than those in your country of residence. By using our Services or otherwise providing your Personal Information to us, you acknowledge and consent to the international transfer and processing of your Personal Information as described in this Policy. If you do not want your Personal Information transferred to or processed or maintained outside of the country or jurisdiction where you are located, you should not use the Services.

Sites Not Intended for Children

The Sites are not intended for children under 16 years of age, and the Company does not knowingly collect Personal Information from children under 16.If you believe we might have collected Personal Information from a child under 16, please contact us at [email protected]. We do not have actual knowledge that we sell or share Personal Information of minors under the age of 16.

Security

At no cost to you, we have implemented commercially reasonable security procedures to help protect your Personal Information. However, no method of transmitting or storing electronic data is ever completely secure. You acknowledge that you utilize the Services, and provide your Personal Information, at your own risk. We recommend that you use complex passwords for any accounts you have with us, and, if you believe your interaction with us is no longer secure, please notify us by email at [email protected].

Revisions to this Privacy Policy

We may amend this Privacy Policy at any time in our sole discretion. We encourage you to review this Privacy Policy whenever you visit the Sites to see if it has been updated since your last visit. It is effective as of the date posted and your continued use of our Services constitutes your acceptance.

Questions

If you have questions about our Privacy Policy or your rights, or if you need access to the Policy in a different format due to a disability, please do not hesitate to contact us at 888-788-7526, by email at [email protected], or by mail at Foundation Partners Group, Attn: Legal Department, 369 N New York Ave, Winter Park, FL 32811.